ATLANTA, June 11, 2025 – Atlanta-based giant Georgia-Pacific is stepping up to the global stage, proudly announcing its support for the Atlanta World Cup Host Committee! This three-way partnership will bring immense benefits, allowing Georgia-Pacific to shine a spotlight on its businesses and brands through customer entertainment, community engagement, hospitality, and marketing activities when the world’s most renowned sporting event arrives in the summer of 2026.
“This is a unique opportunity for Georgia-Pacific, as one of Atlanta’s hometown companies, to connect our businesses and brands with one of the world’s greatest and most watched sporting events,” said Christian Fischer, president and chief executive officer of Georgia-Pacific. “As we approach our 100th anniversary in 2027, we believe this event will help us advance our businesses’ and brands’ awareness not only here in the U.S., but across the worldwide fanbase, while also continuing our long-standing support for showcasing our home city, especially downtown Atlanta, and to grow our businesses.”
Atlanta is set to be a major hub for the expanded tournament, hosting eight matches at Atlanta Stadium (Mercedes-Benz Stadium), including a highly anticipated semi-final match! This will undoubtedly generate significant economic impact and create a wealth of business opportunities across entertainment, hospitality, and community engagement sectors.
Dan Corso, president of the Atlanta Sports Council and the Atlanta World Cup Host Committee, lauded the partnership: “Georgia-Pacific has consistently demonstrated its commitment to the metro Atlanta community and to the support of our sports teams and venues. We are honored to have them as a partner in this significant effort to showcase our region on the global stage as we prepare to host the world’s largest sporting event.”
The FIFA World Cup 2026 will be a historic event, featuring an expanded field of 48 teams competing in a total of 104 games. Through this crucial partnership, Georgia-Pacific is eager and ready to help Atlanta extend a warm welcome to the world!
