Get your kits ready, Marietta—the beautiful game is taking over the Square. As the 2026 FIFA World Cup descends upon North America, the city of Marietta has officially announced SoccerFest ‘26, a three-day community celebration designed to capture the global fever right here in Cobb County.
The Schedule: Three Days of Pitch-Perfect Action
Friday, June 12: The Main Event (USA vs. Paraguay)
The festival kicks off with a high-stakes Watch Party on the Marietta Square (50 North Park Square).
- The Match: The U.S. Men’s National Team takes on Paraguay in a critical group stage battle.
- The Vibe: Kickoff is set for 9:00 p.m., but expect the Square to be buzzing hours before. Large-scale screens will be erected to ensure every seat—from the park benches to the local restaurant patios—feels like the front row.
Saturday, June 13: Downtown Takeover
The energy continues throughout Saturday in downtown Marietta. The city is doubling down on the “community atmosphere,” with multiple match viewings throughout the day.
- Beyond the Screens: In between games, families can participate in soccer-themed activities, while local shops and dining spots offer “SoccerFest” specials. It’s the perfect opportunity to soak in the international diversity of the World Cup while supporting Marietta’s local business core.
Sunday, June 14: Kids’ Gateway to the Goal
The celebration moves to the Franklin Gateway Sports Complex (1034 Franklin Gateway S.E.) for a youth-focused finale.
- Interactive Fun: This event is designed for the next generation of 5-Stripes. Kids can participate in hands-on soccer drills and skills challenges.
- Food & Community: A fleet of local food trucks will be on-site to keep the energy high as the community wraps up a historic weekend of soccer.
Calling All Soccer Brands
Are you a soccer-related business or local vendor looking to get your brand in front of thousands of passionate fans? The City of Marietta is currently looking for partners to showcase their products and services.
- How to Join: Reach out to specialevents@mariettaga.gov for more information on sponsorship and vendor opportunities.
Related Coverage from AtlantaSoccer.news
- Cobb County’s Soccer Roots: Why Marietta is the Perfect Backdrop for World Cup Festivities
- Pochettino’s USMNT: Breaking Down the Roster for the June 12 Opener
- The “A” Factor: How World Cup Fan Zones are Impacting Local Real Estate and Tourism
ASN Fan Voice: The Square is about to be “Red, White, and Blue” for the USMNT opener! Will you be joining the crowd on Friday night, or are you looking forward to the youth activities at Franklin Gateway? Let us know where you’ll be watching in the comments! #MariettaSoccerFest #WorldCup2026 #USMNT #MariettaSquare #TheA #SoccerFest26 #AtlantaSoccer #SoccerNews #ASN
Author: Quique Lopez
Quique Lopez doesn’t just cover soccer—he deconstructs it with the precision of a veteran and the wit of a storyteller. A former player who sees the pitch as both a tactical chessboard and a cultural stage, Quique balances sharp critiques with a genuine love for the game’s soul. He’s as quick to call out the ego of a superstar as he is to find the hidden beauty in a local derby.